I have written about the amazing Julia Pott over and over and over again. Her work is so unique and touching, while still maintaining a sort of childlike whimsy. Julia's sentiment cuts deeply and honestly...and sweetly even when it's painful. She was recently commissioned by retailer John Lewis to create a Vine video for their 'What Matters Most' campaign. So she created 'Hug'. [vimeo http://vimeo.com/72628072]
Don't you just die a little bit inside at how lovely that is?! So simple, so sweet, so impactful. I think it hits me the most right before the clip ends and you realize in this lovely hug, they are rubbing each others backs in a way that you only do when you REALLY care about someone. SO DAMN SWEET. And now you can have one of the original frames for your very own. For $10, you can order a frame of the original drawings for the animation that is picked by random. I'm having a little bit of a daydream about ordering a series...3 maybe...and framing them in succession. Then you get a hint at the story being told without entirely giving it away. LOVE.
(Images c/o Julia Pott)